Dishin’ Out The Scoop
The Jetbow Sandwich and Your Catering Menu
With Tim Tebow joining as the Jets new quarterback, the famous Carnegie Deli in New York announced last week that they are naming a new sandwich after Tim Tebow – the ‘Jetbow.’ You could call it a PR stunt – a great way to gain exposure for the deli while capitalizing on some national news that is a big deal locally in the NY area. But naming items on the menu to endear a restaurant or catering business to the area where they are located is not new.
Read MoreLarge vs. Small Event Catering
After reading Mike Roman’s blog last week where he stated “often a party for 45 can have more problems than an event of 450,” it got me thinking about how true that statement really is. How many times have you been hired to cater a smaller event that had so many obstacles that it took up more time than your larger events?
Read MoreHow Are Clients Finding You?
There are directories out there whose sole purpose is to put your business in front of people looking for caterers. The benefits of partnering with a service like this are a) it’s a secondary way to get found, other than your own website, and b) if you don’t have the time or knowledge to get your website fully optimized for search engines to find you, you can let these sites essentially do it for you. They know how to get found and they can help funnel the traffic to you. Here are just a few to get you started.
Read MoreAre You Ready For Wedding Season?
According to www.weddingindustrystatistics.com, weddings are a $60 billion a year industry. Are you ready to get your fair share of it? The average wedding rings up at about $26,500 and the reception/food typically accounts for about one-third of that. This means catering weddings is big business.
Read MoreThree Cool New Restaurant Technologies
Technology has definitely infiltrated every aspect of our lives. With new products and services joining the market on a daily basis sometimes it’s hard to keep up, and the restaurant industry is no exception. Many of you were at Catersource last week and may have seen some new technologies on the trade show floor. I was curious to see what some of the newer technologies were and did some research. Read on for a few articles I found on the topic.
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