By Clint Elkins, SB Value
For catering professionals, maintaining profit margins can feel like a delicate dance between pricing services and purchasing inventory. While there are numerous techniques to increase profitability, many of them come with uncertainties. For example, raising prices or changing menus can pad your bottom line, but these practices can lead to disappointed customers and declining sales.
Fortunately, there’s a risk-free way to cut costs without sacrificing the quality of your customer experience. Group purchasing organizations (GPOs), like SB Value, partner with national suppliers as a “middleman” of sorts to negotiate wholesale pricing and advocate for their members. In other words, catering professionals can save time and money by placing orders through a GPO.
Worry there may be a catch? There are a lot of misconceptions about GPOs, so let’s clear the air and address the common myths surrounding this type of organization.